Associate Client Investment Lead

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Unite: A Leading WPP Media Brand

This role is within WPP Unite, a leading brand within WPP Media, where you will be instrumental in provoking growth for clients through pioneering media, content, and technology solutions.

Role Summary

We are seeking an experienced Associate Director, Client Investment – Digital Partnerships Lead to join our fast-paced Foods and Homecare media practice. In this role, you will be the day-to-day lead orchestrating innovative, high-impact digital media partnerships and custom cross-platform campaigns for marquee beauty and lifestyle brands.

As the primary client-facing lead for digital partnerships, you will manage day-to-day client communications, direct vendor negotiations, and guide junior teammates (1.5 junior associates) through campaign execution—allowing senior leadership to focus on long-term strategy and top-tier tentpole initiatives.

This position is focused strictly on Digital Media Partnerships (streaming, video, audio, social, and custom content).

Responsibilities

Partner with Client Investment Lead

• Turn client marketing objectives into compelling, insight-driven partnership concepts across digital, social, experiential, video, audio, and live events. As primary client contact for all Partner Investment issues.
• Bring fresh, trend-forward ideas in fashion, lifestyle, beauty, and pop culture directly to clients rather than waiting for formal RFPs. Ownership of partner relations for given clients.
• Apply a distinct creative lens to vendor proposals, refining concepts to ensure alignment with brand identity and high standards before client presentation.
• End-to-End Campaign Investment & RFP Management.
• Measurement, Analytics & Data Quality. Oversee campaign data quality and evaluate post-campaign performance in collaboration with analytics teams.
• Act as the primary, confident voice on day-to-day client calls, leading presentations, sharing written POVs, and managing vendor discussions.
• Direct and mentor a junior team (1.5 junior associates), setting clear priorities, delegating tasks, running daily standups, and balancing workload distribution.

Requirements

• Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
• Minimum 5+ years of progressive media agency experience, specifically within digital media investment, custom partnerships, or cross-platform marketing.
• Deep expertise across digital video, OTT/CTV streaming, social platforms, podcasts, and custom digital integrations.
• Hands-on proficiency with Prisma for media plan execution and investment management.
• Exceptional written and verbal communication skills; comfortable presenting to senior client stakeholders and authoring clear client POVs.
• Passion for beauty, lifestyle trends, pop culture, and sports entertainment, with an intuitive feel for what resonates with target audiences.
• Strong comfort with post-campaign data synthesis, performance reporting, and data quality assurance.