Outreach Specialist Team Lead

About the Role

We are looking for an experienced Outreach Specialist Team Lead to lead and mentor a team of 5–8 SDR/Outreach Specialists focused on generating high-quality outbound leads for our software services business. This is a hands-on leadership role where the ideal candidate will actively contribute to outbound prospecting while ensuring consistent team performance and pipeline generation.

The candidate should have prior experience in software services/IT services and possess a strong understanding of outbound sales strategies, lead generation, and SDR operations.

Key Responsibilities

• Lead, mentor, and manage a team of 5–8 Outreach Specialists/SDRs.
• Drive consistent outbound lead generation through email campaigns, LinkedIn outreach, cold calling, and other prospecting channels.
• Monitor individual and team KPIs including outreach volume, meetings booked, conversion rates, and pipeline contribution.
• Coach team members on prospecting techniques, objection handling, and best outreach practices.
• Develop and execute outbound strategies to generate qualified sales opportunities.
• Collaborate with the Sales and Marketing teams to optimize lead quality and campaign effectiveness.
• Maintain CRM hygiene and ensure accurate reporting of outreach activities and pipeline metrics.
• Identify process improvements to increase team productivity and campaign performance.
• Conduct regular performance reviews and provide constructive feedback to team members.

Required Skills & Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• 5+ years of experience in Lead Generation, SDR, Business Development, or Outbound Sales.
• Minimum 1–2 years of experience leading or mentoring an SDR/Lead Generation team.
• Strong experience in software services/IT services is mandatory.
• Hands-on experience with LinkedIn Sales Navigator, Apollo, ZoomInfo, Clay, Lusha, or similar prospecting tools.
• Experience using CRM platforms such as HubSpot, Salesforce, Zoho CRM, or similar.
• Strong communication, coaching, and stakeholder management skills.
• Ability to analyze outreach metrics and improve team performance.
• Self-driven, target-oriented, and comfortable working in a fast-paced environment.

Preferred Qualifications

• Experience managing outbound campaigns for US, UK, or European markets.
• Understanding of B2B sales processes and enterprise prospecting.
• Exposure to AI-powered sales engagement tools is an added advantage.

Key Performance Indicators (KPIs)

• Qualified outbound leads generated.
• Meetings booked for the sales team.
• Team productivity and outreach activity.
• Conversion rates from outreach to qualified opportunities.
• CRM accuracy and reporting compliance.
• Achievement of monthly and quarterly lead generation targets.

Why Join Us?

• Opportunity to lead a growing outbound sales function.
• Collaborative and fast-paced work environment.
• Exposure to global B2B software services markets.
• Career growth with ownership and leadership responsibilities.