Marketing Cloud Next Solution Architect

Why NeuraFlash, Part of Accenture:

At NeuraFlash, Part of Accenture, we are redefining the future of business through the power of AI and groundbreaking technologies like Agentforce. As a trusted leader in AI, AWS, and Salesforce innovation, we craft intelligent solutions, integrating Salesforce Einstein, Service Cloud Voice, Amazon Connect, Agentforce and more, to revolutionize workflows, elevate customer experiences, and deliver tangible results.

We are proud to be creating the future of generative AI and AI agents. Salesforce has launched Agentforce, and NeuraFlash, Part of Accenture, was selected as the only partner for the private beta prior to launch. Post-launch, we have earned the distinction of being Salesforce's #1 partner for Agentforce.

Be part of the NeuraFlash, Part of Accenture journey and help shape the next wave of AI-powered transformation. If you are ready to make your mark in the AI space, NeuraFlash, Part of Accenture is the place for you.

As Solution Architect, Marketing Cloud Next, you will lead the functional solution design for Salesforce Marketing Cloud Next (MC Next) across our client engagements and act as the functional lead within NeuraFlash's MC Next practice. MC Next is built natively on the Salesforce core platform with Data 360, Flow and Agentforce, so the role combines marketing-platform fluency with data-architecture depth.

You will help lead MC Next solutions with key marketing, CRM, data and compliance stakeholders, and internally you will build the reference architectures, reusable patterns and enablement that let the rest of the practice deliver MC Next work with confidence.

You'll have the opportunity to:

• Lead functional solution design for MC Next grounded in its Data 360 foundation, including data model objects, ingestion, identity resolution, segmentation, and Actionable Lists.
• Run discovery and design sessions with marketing operations, CRM, data, digital and compliance stakeholders, present design decisions and trade-offs, and drive open questions to written closure.
• Design campaign and orchestration architecture using Flow-based orchestration, messaging data sources, activation templates, landing pages and dynamic content for email, SMS and conversational channels, including Handlebars and AMPscript personalization where supported.
• Design consent and compliance into the platform using the MC Next consent object model, aligned to regional requirements such as CAN-SPAM, GDPR and CASL.
• Define platform setup and governance, including edition and entitlement selection, Data 360 provisioning, Marketing Data Kit, Business Unit and Data Space structure, permission sets, CMS workspaces, and sending-domain authentication (SPF, DKIM, DMARC) and deliverability planning.
• Shape agentic marketing solutions with our Agentforce specialists, including marketing agents, two-way conversational messaging, and predictive AI, with guardrails, approvals and measurement defined up front.
• Lead migration and coexistence strategy for clients moving from Marketing Cloud Engagement, Account Engagement (Pardot), Marketo, Eloqua, HubSpot or similar platforms.
• Author and maintain the functional design, including data model mappings, process flows, user stories with acceptance criteria and formal design sign-off artifacts.
• Translate the design for the build team (Technical Architects, Developers, Data 360 and Agentforce specialists), review configuration against spec, and support UAT and deployment gates.
• Define what NeuraFlash owns versus what the client must provide, and hold both sides to it.
• Help build our MC Next practice by owning reference architectures, capturing reusable patterns, contributing to scoping calculators and SOW templates, and co-delivering enablement.
• Support pre-sales as the MC Next subject-matter expert, including discovery calls, solution shaping, demos and estimates.
• Coach and mentor functional and technical team members on MC Next and stay current on Salesforce release changes.

Required Qualifications

• 5+ years in marketing automation consulting, marketing-technology solution architecture or business analysis, including hands-on delivery of enterprise marketing automation (Marketing Cloud Engagement, Account Engagement, or a comparable platform such as Braze, Marketo or Eloqua).
• Hands-on experience with Marketing Cloud Next, or demonstrated ramp-up from Marketing Cloud Engagement or Account Engagement onto MC Next and Data 360.
• Working knowledge of Data 360 (Data Cloud) concepts: data model objects, ingestion, identity resolution, segmentation and activation, and how to troubleshoot data hygiene.
• Strong understanding of marketing consent and compliance requirements (CAN-SPAM, GDPR, CASL or similar) and how they shape data model, sharing and preference design.
• Experience designing multi-channel campaigns and orchestration (email, SMS, conversational or push), including personalization and content strategy.
• Practical knowledge of email deliverability: domain authentication, sender reputation and IP warm-up.
• Proven ability to lead discovery workshops, facilitate design decisions with senior marketing and IT stakeholders, and document them to sign-off.
• Experience working alongside Technical Architects and owning functional design through UAT and deployment.
• Ability to tie solution outcomes to business value (conversion, cost to serve, time to launch, attribution) through clear storytelling.
• Comfortable with flow-charting and data-modeling tools (for example Lucidchart) and with agile delivery.
• Willingness to travel to client sites as needed.

Preferred Skills

• Salesforce Certified Marketing Cloud Next Consultant; Data 360 Consultant; Agentforce Specialist; Platform Administrator; and an Application or Solution Architect credential.
• Marketing Cloud Engagement credentials and Account Engagement Specialist, for migration and coexistence work.
• Hands-on experience with Flow Builder, including marketing flows and Agentforce actions.
• Integration experience with Salesforce CRM and external systems (REST APIs, MuleSoft or equivalent).
• Experience with legacy-to-MC Next migrations, including subscriber, consent and journey migration.
• Experience in a regulated industry (health, financial services, nonprofit) where consent and PHI/PII handling shape marketing design.
• Experience with additional Marketing Cloud tools such as Personalization, Intelligence, Tableau Next or comparable reporting and attribution design.

Interview Process

• Recruiter screen (phone), 30 minutes.
• Practice Lead Interview (video), 45 minutes.
• Leadership interview (video), 30 minutes.

What's it like to be a part of NeuraFlash, Part of Accenture?

• Remote and In-Person: Work from our HQ in Massachusetts, one of our regional hubs, or remotely.
• Travel: For certain roles, anticipated travel commitment of up to 25%.
• Flexibility: We build a culture of trust and understanding and value good work over the hours in which it is done.
• Collaboration: Your voice matters, and executive town halls address suggestions and questions.
• Celebrate Often: Our teams love to have fun and celebrate big and small wins together.