Senior Associate -Content Marketing

Roles and Responsibilities

• Own the APAC side of InMobi Advertising’s social media presence: From content strategy to page management and organic performance reports
• Drive employee advocacy on social media – create a calendar and see it through with our business team
• Communicate the company’s offerings through pointed, accurate, and compelling content across blogs, case studies, web pages, emails, ads, reports, search descriptions, and other collateral as needed
• Conduct research to understand and stay abreast of industry trends
• Stay up to date on latest content writing and marketing trends
• Develop product knowledge and understand the nuances of communicating for a fast-growing technology brand
• Repurpose content into multiple assets for various channels to maximize reach
• Take complete ownership for a project or task and collaborate with multiple teams such as sales, client services/solutions, design, digital, and product marketing

This Role is Perfect for You If

• You are a great listener, and you have a knack for asking the right questions to frame the right story.
• You are optimistic, easy to work with, and good at setting the right expectations and boundaries.
• You are good at prioritizing, planning, and taking ownership of tasks.
• You have experience working on essential content and AI tools.
• You love storytelling, words are how you frame your thoughts, and you are obsessed with punctuation and grammar.
• You have a knack to deliver compelling stories, build relevant narratives, and drive real connections with content.
• You have had experience in social media and social media advocacy programs