credit card bill payments growth

What Will You Do?

• Own key input levers of the ccbp business - acquisition and resurrection of members paying credit card bills, and multi-card adoption - deep-diving on metrics and diagnosing drop-offs to course-correct performance.
• Track and report on these levers daily/weekly/monthly, owning monthly planning and flagging deviations early.
• Exercise judgment on when to resolve issues independently vs. escalate, and anticipate recurring problem patterns before they hit the numbers.
• Own execution across the bill-pay funnel (discovery, reminders, payment, retry/failure), building preventive and reactive interventions to lift conversion.
• Translate broader category strategy into concrete campaigns, experiments, and milestones you can ship and measure.
• Own merchandising for ccbp on and off app - home page assets, cross-sell placements, communication plans.
• Design and run campaigns (offers, cashback, reward mechanics) to drive adoption and repeat usage, optimizing spend for roI rather than just reach.
• Focus on reducing friction and building payment confidence — low-cost engagement over short-term yield maximization.
• Run a constant experimentation cadence (A/B/multivariate testing) to find growth inflection points, and productize what works into the core journey.
• Partner with product and data science teams to build personalization models (due-date prediction, smart nudges, next-best-card-to-pay) that increase throughput.
• Bring clear, data-backed narratives to cross-functional discussions (Marketing, Rewards, Product, Risk) to align on priorities and unblock execution.

What We’re Looking For

• 4–7 years of experience in user growth/ category management roles, with prior ownership of high-frequency consumer transaction/payment categories or 3-5 years of experience in management consulting, investment banking, growth strategy, corporate strategy, or fintech strategy roles.
• Data-driven mindset — comfortable analyzing data to form hypotheses, identify opportunities, and measure experiment success.
• Track record of driving growth initiatives end-to-end (ideation → execution → measurable impact) at a consumer-first company.
• High ownership and bias for action in a fast-paced, ambiguous, agile environment.
• Strong program/project management skills - able to run multiple cross-functional initiatives (product, marketing, risk, ops) simultaneously with attention to detail.