Vice President, Strategy, India
WPP Media
Full Time10+ yearsPosted 19 days ago
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Overview
Position Type
Full Time
Experience
10+ years
Job Description
Role Summary and Impact
We are currently looking for a Vice President – Strategy to join us for one of the biggest global brands. In this role, you will drive the end-to-end strategic planning for all brands in the portfolio, brand activations and consumer media journeys to deliver brand goals.
Responsibilities of the role:
- Demonstrate strong understanding of brand challenges, consumers, cultural trends and regional nuances.
- Interpret data/tool outputs and drive storytelling to develop E2E briefs on brands.
- Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brief.
- Mentor the team to proactively & reactively work on E2E briefs within deadlines.
- Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive.
Impact :
- Be fully immersed in strategic brand challenges & campaigns, AI-led audience profiling, media understanding, cultural context & best campaigns in the competitive set – nationally and globally
- Bringing superior understanding of audiences, category, competitive landscape, best practices and growth models to the client portfolio we handle.
- Distilling this understanding into implications on brand & campaign strategy & partnerships for upcoming campaigns, product launches and regional activations & reviews.
- Demonstrate strong understanding of brand challenges, consumers, cultural activation/partnership spaces and regional nuances
- 4 key client engagements with senior stakeholders delivering strategic roadmaps
- Collating audiences x brand learnings and creating strategic playbooks by brand
- Land 3 super-sized partnership projects on the large brands (IP/ Programs/ Platforms) along with buzz-worthy innovations on individual touchpoints and as standalone/integrated campaigns
- Recommend and drive content partnerships as part of overall brand strategy.
- Interpret insights, learnings, data/tool outputs and drive brand strategic recommendations
- Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brand goals.
- Mentor the team to proactively & reactively work on Strategy & partnership briefs within deadlines
- Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive.