Field Event Marketing Manager

Role: We’re looking for a Senior Field Marketing leader to own everything that happens on the ground - trade shows, third-party events, WizCommerce-owned events, and live activations - and turn those moments into real pipeline, real relationships, and real brand pull. Field marketing is a core growth lever for WizCommerce. Our buyers still build trust and make decisions in person, and this role owns that entire surface area end-to-end. This is not a coordination role. This is an ownership role.

Responsibilities:

• Trade Shows & Third-Party Events: Own WizCommerce’s presence across major US trade shows & industry events; End-to-end responsibility of event selection, ROI modeling, booth strategy, pre-event demand gen, on-site execution, & post-event pipeline tracking; Partner closely with Sales, Product Marketing, and Leadership to align field activity with GTM priorities
• Self-Owned Event Properties: Create and scale WizCommerce-owned event formats such as community meetups, executive roundtables, industry workshops, and city-level dinners; Build repeatable, scalable properties focused on community activation and pipeline generation
• Live & Experiential Marketing: Run live, in-person, and hybrid events that feel thoughtful and differentiated; Experiment with formats beyond booths including private demos and invite-only sessions; Ensure all experiences are premium and on-brand
• Tracking, Attribution & Automation: Own tracking, attribution, and reporting for all field and BTL activities; Set up workflows for lead capture, CRM syncing, sales follow-ups, and reporting; Continuously optimize for pipeline quality and ROI

What We’re Looking For:

• 8+ years of overall B2B marketing experience
• 5+ years owning field marketing or events at top-tier B2B companies
• Experience supporting sales-led GTM motions
• Bonus: experience in vertical SaaS or high-growth B2B SaaS companies

Skills & Mindset:

• Proven end-to-end ownership of field programs
• Strong operational and execution focus
• Comfortable with frequent travel and on-ground execution
• Pipeline-first mindset
• Strong collaboration with Sales without being order-taking

Compensation: Best in the industry Role location: Bengaluru (with frequent travel to the US) Website Link: https://www.wizcommerce.com/