AI SEO Analyst

About the Job:

As an AI SEO Analyst, your mission is to drive measurable improvements in client search visibility and organic performance by applying technical SEO expertise and refining AI-assisted workflows. You will execute and optimise SEO strategies across landing pages, blogs, local pages, and off-page channels while contributing to the ongoing evolution of how AI is used to scale SEO execution.

In this role, you will work independently on moderately complex SEO tasks, analyse data to inform optimisations, improve prompt outputs, and collaborate cross-functionally to ensure SEO best practices are applied throughout the content lifecycle. You'll also support junior team members by sharing insights, reviewing prompt outputs, and documenting improvements.

Note: This role has to work on the night shift from 7.30 PM to 4.30 AM IST

Your Impact:

As an AI SEO Analyst, you will:

• Implement SEO strategies across multiple content types—product pages, blogs, location pages, and campaign landing pages
• Conduct independent keyword research and mapping to inform targeting strategy using tools like SEranking, Surfer SEO, or Google Search Console
• Optimize page metadata, header structure, internal linking, and schema markup for performance and crawlability
• Review and refine AI-generated content or metadata before implementation, ensuring it meets search intent and client tone
• Adapt and customize AI prompts to improve output accuracy and SEO relevance across use cases (e.g., keyword clustering, meta writing, summaries)
• Identify weaknesses or inconsistencies in prompt results and propose changes to improve effectiveness
• Help maintain and expand prompt libraries used by the broader SEO team
• Participate in tool testing, prompt refinement sessions, and workflow feedback loops
• Uses and adapts AI tools for daily SEO tasks; iterates on prompts to improve relevance
• Provides feedback on tooling and contributes to the shared prompt library
• Begins supporting others in prompt execution and ethical implementation
• Monitor keyword rankings, CTR, impressions, and traffic using tools such as GA4, GSC, SEMrush, and internal dashboards
• Generate monthly or campaign-based reports with AI-supported performance summaries and client insights
• Surface patterns, anomalies, or opportunities in ranking trends and contribute to optimization plans
• Collaborate with the team lead to iterate on reporting frameworks and dashboard improvements
• Partner with content editors, strategists, and web developers to embed SEO requirements early in the production process
• Share SEO findings, tool tips, or prompt optimizations with junior analysts and associates
• Help QA SEO deliverables for newer team members and assist with onboarding or documentation updates
• Contribute to retrospectives and workflow evaluations that help scale operational excellence across the team

What you bring to the table:

• 2–4 years of hands-on experience in SEO, content optimization, or digital marketing
• Bachelor's degree in Marketing, Communications, Digital Strategy, or a related field preferred
• Solid understanding of SEO best practices (on-page, off-page, technical) and search engine behavior
• Proficiency in tools such as SEranking, Ahrefs, Surfer SEO, Google Search Console, and GA4
• Basic familiarity with HTML, schema markup, and CMS platforms (e.g., WordPress, Website Pro)
• Working knowledge of AI tools (e.g., ChatGPT, Gemini, Jasper) and comfort editing and improving prompt-based outputs
• Ability to analyze keyword data, competitor pages, and SERPs to inform strategy
• Strong written communication skills for documentation, reporting, and feedback delivery
• Highly organized and accountable; able to prioritize across multiple client or internal requests
• High attention to detail and analytical mindset for identifying localized information to impact highly successful SEO Campaigns.
• Must possess strong written content creation abilities. Editorial and revision skills are an asset in this role.