Director, Global Partner Enablement

What You Will Do

• Execute a Partner-First GTM Enablement Strategy

  • Define and execute a global partner enablement strategy aligned to Sophos’ GTM model, partner program tiers, and regional growth priorities.
  • Ensure enablement supports key Sophos motions, including MSP/MSSP managed security services, solution selling, renewals, and expansion.
  • Lead change management initiatives that evolve partner behaviors in support of new GTM motions, platform adoption, and services-led selling.

• Deliver Role-Based Partner Learning and Readiness Programs

  • Design and scale role-specific partner learning journeys across sales, technical pre-sales, implementation, managed services, customer success, and renewals.
  • Guide partners from onboarding through advanced competency and specialization, aligned to Sophos certifications, accreditations, and partner program requirements.
  • Apply adult learning principles, instructional design best practices, and skills-based frameworks to ensure learning drives behavior change and performance.
  • Maintain content lifecycle governance to ensure enablement stays current with product releases, platform evolution, and threat landscape changes.

• Support MSP / MSSP Enablement and Field Execution

  • Ensure enablement directly supports MSP and MSSP business models, including recurring revenue motions, operational efficiency, and service differentiation.
  • Establish global enablement standards, frameworks, and governance while enabling regional flexibility based on market needs.
  • Collaborate with Regional Enablement and Field teams to support GTM launches, sales plays, campaigns, and priority partners.
  • Coordinate delivery of enablement such as workshops, simulations, solution playbooks, and technical labs that reinforce real-world execution.
  • Act as an executive escalation point for strategic partner enablement needs.

• Define and Track Enablement Success Metrics

  • Ensure success metrics are tied to Sophos business outcomes, including partner ramp time, certification attainment, pipeline contribution, deal velocity, adoption, renewal rates, and expansion.
  • Leverage CRM, partner performance data, and field insights to identify skill gaps and optimize enablement investments.
  • Provide executive-ready reporting that demonstrates enablement impact on partner success and revenue growth.

• Drive Content Strategy with Cross-Functional Leadership

  • Oversee the global partner enablement content strategy, including onboarding programs, solution and security playbooks, labs, partner toolkits, and just-in-time resources.
  • Serve as a cross-functional leader working closely with Product Marketing, Product Management, Partner Programs, Sales, and Channel to ensure alignment and consistency.
  • Build, mentor, and lead a high-performing global partner enablement team (direct and/or dotted-line), operating effectively in a matrixed environment.

• Lead AI-Powered Partner Enablement

  • Use generative AI and prompt-driven workflows to scale partner curriculum, technical content, playbooks, labs, and self-service resources while maintaining appropriate human review.

• Establish repeatable processes for sourcing, reviewing, governing, and publishing accurate technical content from Sales Engineers, Product, Product Marketing, and other SMEs.

• Use platform data and partner feedback to improve content quality, production speed, adoption, and partner readiness.