Lead, Sales Development Representative

Position Summary:

Securonix is seeking a Lead Sales Development Representative (Lead SDR) to generate qualified pipeline and help strengthen the team’s prospecting and qualification practices. This player-coach role combines hands-on outreach with day-to-day guidance for Business Development Representatives.

Position Responsibilities:

Pipeline Generation and Qualification

• Research target accounts and identify relevant contacts, buying roles, and potential business needs.
• Conduct personalized outbound outreach by phone, email, social channels, and other approved methods.
• Respond to and qualify inbound inquiries, including assessing fit, business priorities, timing, and next steps.
• Engage prospects on topics relevant to security operations, including SIEM, threat detection, incident response, and SOC modernization.
• Schedule qualified discovery meetings for Account Executives and other sales partners.
• Maintain consistent follow-up with prospects and support appropriate handoffs to the sales team.
• Meet or exceed individual targets for qualified meetings, pipeline contribution, and activity quality.

Team Guidance and Development

• Serve as a day-to-day resource for SDRs on account research, messaging, objection handling, qualification, and follow-up.
• Help onboard new team members and share effective prospecting practices.
• Provide practical coaching through call reviews, role plays, and feedback on outreach.
• Promote consistent qualification and handoff standards across the team.
• Help the manager identify process gaps, training needs, and opportunities to improve team performance.
• Model strong organization, resilience, collaboration, and accountability.

Sales and Marketing Partnership

• Partner with Account Executives to align prospecting plans with territory, account, and pipeline priorities.
• Work with Marketing to follow up on campaign responses and improve outreach to target audiences.
• Coordinate with Sales Operations or Revenue Operations on data quality, routing, reporting, and workflow improvements.
• Share prospect feedback and market observations with sales and marketing partners.
• Keep prospect and activity records accurate and current in Salesforce.

Required Skills:

• 4+ years of experience in business development, sales development, or a comparable role, preferably in B2B SaaS or cybersecurity.
• Demonstrated success generating qualified meetings and pipeline through outbound prospecting.
• Experience mentoring, onboarding, or informally coaching other representatives.
• Strong written and verbal communication skills, including the ability to engage both technical stakeholders and business leaders.
• Ability to research accounts, personalize outreach, and ask clear qualification questions.
• Familiarity with enterprise sales cycles and CRM systems; Salesforce experience is preferred.
• Strong organization and follow-through, with the ability to manage multiple accounts and priorities.
• A collaborative, coachable approach and the resilience to work through prospecting challenges.