Pricing & Campaign Manager
India · Full-time
- Posted 1w ago
- From Lenskart’s careers page
- Location
- India
- Type
- Full-time
- Department
- Business Operations
Opens the listing on ainterviews.com
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About the role
About Lenskart
2.4 Billion People Globally are deprived of Vision Correction. Half of India - 530 million Indians need vision correction but only 170 million have them. Lenskart was founded in Nov. 2010 with a vision to revolutionize eyewear in India and now Globally. We are currently established in India, Singapore, Thailand, UAE, Saudi Arabia, Japan, Taiwan etc.
About the Role
Lenskart is a fast paced growing organization with dynamic pricing and campaigns used to maximize on conversion for incoming visitors across online & offline channels. This role is Business Tech and is operational in nature. Here technical changes are to be done to support Business, to increase revenue. This is not a Core Tech Role.
This role includes:
- Managing Pricing and discounting Structure for multiple countries
- Build intuitive customer journeys on app and website
- Managing Products & Lens Packages - pricing and communication
- Taking major Sale Campaigns live
- Data analytics for all web and app changes - product performance, campaign performance, customer journey funnel
- Frontend Changes for App, MSite, Desktop
- Providing real time support & resolution to stores for any queries related to pricing
What you will get to learn here
- How global business runs - there are certain products, offers, campaigns which are country specific. How to manage those.
- How different teams coordinate among themselves - Catalog Team, Tech Team, Business Team & deliver a perfect customer experience on website and app
- How major campaigns (Pricing, new product launches, new customer acquisition, and other Big Sales) & offers are derived across Ecommerce
- Business decision process behind every campaign, offers, journeys, and pricing changes
What is expected from you
- High on ownership & Intent to Work - you will be responsible for zero error and on time delivery of changes in 3000+ stores and online channels in multiple countries
- Strong analytical and logical skills - you will have to build complex pricing logics and ensure they don't break across millions of frames and lens combinations
- High standard on quality of output
- Responsiveness - High availability as most of the changes are very time-sensitive
- Openness to learn new tools (internal and external) and systems
- Great at communication. You will be working with country heads and global teams on a daily basis. You need to be proficient in written and verbal English.
- Good with data analytics and numbers - big part of your role will be to analyse performance of campaigns, offers, pricing changes that you do
- Use of latest analytics tools and AI systems for work automation and testing
- Proficiency in Microsoft Excel, HTML, CSS, Javascript
Skills they ask for
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About Lenskart
Eyewear and contact lensesLenskart sells eyeglasses, sunglasses, and contact lenses through its online store and retail locations.
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In your inbox every Wednesday and SaturdayPersonalised suggestions from verified career pages, matched to your role, location, level and skills.