Senior AI Growth Enginer

Role Summary (Impact in this Role): Objective / Purpose of the Position

The Senior AI Growth Engineer builds the systems that power customer acquisition at MISUMI Americas. This is a builder role: the person who designs and ships the automated, AI-driven acquisition infrastructure — audience models, enrichment pipelines, personalization logic, and multi-touch campaign automation — that the demand generation function runs on.

Areas of Responsibility: Essential Functions

Acquisition Systems & Automation

• Design, build, and maintain automated acquisition systems — including AI-driven outbound (e.g. AI SDR workflows), enrichment pipelines, lead routing, and lifecycle automation.
• Build personalization logic for inbound and outbound programs, driven by audience segments, behavioral signals, and lifecycle stage, and operate it at scale.
• Instrument and integrate the acquisition stack — CDP, marketing automation, CRM, and experimentation tooling — so data and triggers flow reliably across systems.

Segment & Audience Intelligence

• Mine quantitative and qualitative data to identify high-propensity customer segments, and build the models that score and prioritize acquisition targets.
• Leverage AI and automation to enrich audience profiles, including data append, third-party signal aggregation, and web scraping where appropriate.

Campaign Architecture & Experimentation

• In partnership with the Director of Demand Generation and Director of Lifecycle Marketing, translate pipeline goals into automated campaign workflows spanning acquisition, onboarding, and account graduation.
• Build the experimentation infrastructure that lets the team test messaging, offers, and channel mix, and turn winning pilots into evergreen, automated motions.
• Build and maintain reporting dashboards that surface funnel performance, segment health, and campaign attribution for stakeholders.

Cross-Functional Collaboration

• Partner with the Director of Demand Generation and Director of Lifecycle marketing — building the platforms that the demand generation function operates.
• Partner with the data and analytics team to access, clean, and model the data required for segmentation and measurement.
• Collaborate with marketing operations, product marketing, and sales to align systems to messaging, territory, and outbound priorities.

Desired Traits: Distinguished skills, abilities, features, character, and quality.

• Systems thinker with a builder’s bias — defaults to automating a problem rather than executing it manually. Intellectually curious and analytically rigorous, comfortable in ambiguous, data-rich environments.
• Entrepreneurial, with a bias toward testing, iteration, and measurable outcomes.
• Excellent communicator, able to translate technical systems into narratives that both technical and non-technical stakeholders can act on.
• Thrives in a fast-paced, high-growth environment.