Senior Product Marketing Manager – AI & Emerging Technologies

Senior Product Marketing Manager – AI & Emerging Technologies

We're looking for a Senior Product Marketing Manager: AI & Emerging Technologies to lead the market facing narrative, positioning, and GTM strategy for Fastly's AI initiatives and emerging AI developer capabilities. Reporting to the Director, Product Marketing: Security, AI and Emerging Technology, you will define how developers and enterprise buyers leverage Fastly to build, secure, and accelerate AI applications, spanning edge AI inference, AI workload delivery and optimization, and Fastly's broader AI platform story. You will work closely with Portfolio Intelligence, Sales, Growth Marketing, and Analyst Relations to drive market influence and customer adoption at scale, and will work across all product areas to develop Fastly's AI narrative overall and by product line.

What You'll Do:

• AI Market Narrative: Develop market facing messaging and category narratives that establish Fastly as an essential platform for modern AI workflows.
• GTM Launch Management & Readiness: Lead GTM execution, readiness, and launch communications for high priority AI capabilities and partnerships.
• Value Packaging & Sales Enablement: Partner with the enablement team to shape and package AI value propositions, customer proof points, and pitch decks for enterprise sellers, sales engineers, and growth campaigns.
• Analyst & Market Influence: Partner with Analyst Relations on the AI narrative, building market influence through strategic briefs, thought leadership, and storytelling.
• Buyer Insights & Campaign Alignment: Connect buyer needs across DevOps, Platform Engineers, and AI Architects with revenue programs and integrated growth campaigns.
• Cross-Portfolio AI Narrative: Partner across product areas to shape Fastly's AI story both holistically and by individual product line.
• Competitive Awareness: Partner with Portfolio Intelligence to apply competitive intelligence on the AI landscape to sharpen messaging and ensure Fastly is represented in the broader AI infrastructure conversation.
• Product Evangelism: Deliver presentations to the public on Fastly’s unique and differentiated security story.

What We're Looking For:

• 5+ years of relevant product marketing experience.
• Experience in AI/ML, cloud infrastructure, or developer tools, and knowledge of AI buyer personas (AI/ML engineers, platform teams, CTOs setting AI strategy) required.
• Technical aptitude along with an understanding of and enthusiasm for AI/ML, edge inference, and developer infrastructure.
• Strong storytelling skills, including excellent written and spoken communication, with the ability to translate complex AI architecture into compelling business value propositions.
• Exceptional critical thinking and problem solving skills.
• Proven organizational skills with the ability to prioritize and multitask.
• Self starter with strong initiative and drive.

We’ll be super impressed if you have experience in any of these:

• Established relationships with industry analysts (Gartner, Forrester, IDC) in AI, Cloud, or Developer infrastructure.

Work Hours:

This position will require you to be available during core business hours.

Work Location(s) & Travel Requirements:

This position is open to Hybrid Work Locations.

The preferred locations for this position are:

• San Francisco, CA
• Denver, CO
• New York, NY

Fastly currently embraces a largely hybrid model for most roles which allows employees flexibility to split their time between the office and home. There is a strong preference for Hybrid near a local office. However, we may be willing to consider remote candidates within the US. This position may require travel as required by your role or requested by your manager.