Market Research Analyst

Job Description

We are looking for a Market Analytics QC to generate and validate technographics data, product keywords and track upcoming technologies. The tasks require an understanding of various technologies and their usage and adoption, differentiate similar technology products on basis of nuanced features, performing competitive analysis.

Responsibilities

• Understand business objectives specifically for marketing and sales teams of technology product vendors, and design research methods to discover data sources, validate technographics data, generated by our pipelines.
• Collecting data on technology products, vendors, consumers, competitors, and marketplace. Consolidating information into actionable items, reports, and presentations, to make recommendations.
• Compiling and analyzing data using modern and traditional methods.
• Use online market research and catalog findings to databases.
• Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
• Remain fully informed on market trends, other parties researches and implement best practices.