Digital Marketing Executive

Job Summary:

We are looking for a creative and performance-driven Digital Marketing Executive to execute and optimize our online marketing efforts. The ideal candidate will execute digital campaigns, improve brand visibility, and generate leads through various digital channels.

Key Responsibilities:

• Execute digital marketing campaigns across platforms such as Google, Meta (Facebook/Instagram), and other channels.
• Manage SEO and SEM activities to improve website ranking and traffic.
• Handle social media marketing, including content posting, and engagement.
• Monitor and analyze campaign performance using tools like Google Analytics and ad platforms.
• Create email marketing campaigns and marketing automation.
• Coordinate with the design teams for digital creatives and campaigns.
• Track key metrics such as traffic, conversions, and ROI and prepare regular reports.
• Stay updated with the latest digital marketing trends and tools.

Required Skills:

• Strong understanding of SEO, SEM, social media marketing, and paid ads.
• Experience with Google Ads, Meta Ads, and analytics tools.
• Basic knowledge of content marketing and email marketing.
• Analytical mindset with the ability to interpret campaign data.
• Good communication and coordination skills.

Preferred Qualifications:

Bachelor's degree in marketing, Business, Communications, or related field.

Certification in Digital Marketing / Google Ads / SEO is a plus.